Disney+ and UAE's telecom giant du, have partnered for the former's new out-of-home campaign that is turning heads in Dubai this December, after their last campaign. The campaign uses stunning digital screens and immersive wall wrappings to bring iconic Disney+ characters to life while showcasing exciting offers from du. The media and broadcasting campaign features fan-favorite movies like Inside Out and Deadpool, merging Disney's family-friendly charm with its edgier, adult-friendly content. The contrasting visuals cleverly highlight the platform's diverse offerings, appealing to audiences of all ages. Accompanying these visuals is the catchy ad copy: 12 months on us. On select Home and Power Plans. This is an enticing message that reassures customers of du's commitment to delivering premium value to its customers by bundling Disney+ subscriptions with select service plans. The digital screens and wall wraps dominating high-traffic areas position the campaign everywhere, so one literally can't miss it. Amplifying Du's excellence in telecommunications with Disney+'s world-class entertainment, this campaign underlines how the two brands come together in their effort to redefine home entertainment in the UAE. With this offer, du builds anticipation for the ever-expanding Disney+ library. From heartwarming Pixar classics like Inside Out to superheroes like Deadpool, this campaign promises something for everyone-just in time for the holiday season. The campaign hit the streets of Dubai in the second week of December, on digital screens and wall wrappings.
