Talabat’s latest OOH campaign has taken Greater Cairo by storm, building on its reputation for vibrant and engaging marketing. Following the successful Talabat Mart Black Friday campaign, the food delivery giant has returned with an innovative billboard campaign featuring prominent Egyptian comedians Ahmed Fathy and Mostafa Abo Seria as brand ambassadors. The campaign creates a humorous and relatable connection with its audience, bringing an entertaining twist to the brand's promise. The creative visuals showcase Ahmed Fathy as a whimsical genie and Mostafa Abo Seria as the friendly Talabat delivery man, emphasizing the tagline: translated into We’ve brought the restaurants to you and kept the genie jobless”. This clever messaging underscores Talabat's commitment to convenience and exceptional service while tapping into the charm of Egyptian humor to leave a lasting impression. Positioned strategically across Cairo’s OOH landscape, the billboards are hard to miss, capturing attention with their vibrant colors, playful narrative, and cultural relevance. This campaign reflects Talabat's continuous effort to innovate and personalize its marketing approach, leveraging both star power and relatable storytelling to solidify its position as a market leader in food delivery services. To get more details about this campaign, visit MOOH, the monitoring out-of-home intelligence data provider in Cairo & Dubai, with details regarding campaign types, kinds, locations, budgets, media plans, and more.
