NATCO’s reveal OOH campaign after the teaser campaign launched in Cairo, this time the advertiser introduces Exeed in Egypt, the arrival of the brand in the Egyptian market will now leave a mark. The campaign features billboards positioned in Cairo’s main roads, showcasing the two flagship models, the VX and the RX. The billboards are designed to create a sense of luxury and sophistication, reflecting the brand's positioning as a premium automotive brand. The dark blue natural background sets the stage for the sleek, modern design of the vehicles, while the prominent Exeed logo and the tagline Born for More reinforce the brand's identity. The top billboard showcases the Exeed VX, a full-size luxury SUV, positioned in a dynamic setting that suggests power and performance. The vehicle's bold lines and chrome accents are highlighted, emphasizing its luxurious features. The bottom billboard features the Exeed RX, a mid-size SUV, presented in a more serene setting that conveys comfort and elegance. The vehicle's flowing lines and sophisticated details are emphasized, highlighting its refined aesthetic. The campaign effectively communicates the arrival of Exeed in Egypt, positioning the brand as a premium choice for discerning consumers. Exeed is more than just a car brand; it's a symbol of innovation and exploration. With a relentless pursuit of excellence, Exeed aims to redefine the future of the automotive industry, delivering world-class vehicles that push the boundaries of design, technology, and performance. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.
