du, the leading integrated telecom operator in the United Arab Emirates, has recently launched a new campaign to promote its Emirati Family Plan. The campaign, which kicked off in the fourth week of November 2024, is currently being showcased across various OOH advertising formats such as uni-poles, digital screens, hoardings, and lampposts in Dubai and Sharjah, following the brand’s previous connectivity celebration OOH campaign in the UAE. The campaign highlights the key benefits of the Emirati Family Plan, which offers unlimited national data and minutes for the entire family. This generous package is available for an affordable price of AED 100 per month for each additional family member. The campaign materials feature the brand's logo alongside the plan's advantages, presented in Arabic taglines. The campaign's visuals feature a large family photo set against the brand's signature colors, creating a visually appealing and memorable experience for viewers. This creative approach effectively conveys the message of togetherness and the benefits of the Emirati Family Plan, ensuring that it resonates with the target audience. Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.
