Turn Your Salary into AED 25,000 Transfer to Ruya and Win Big on OOH
Ruya, a digital-first Islamic bank in the UAE, has recently launched an OOH campaign to encourage residents to transfer their salaries to the bank. The campaign, seen in the second week of November 2024, utilizes bridge billboard format in Dubai.
The billboard features a design with a dominant turquoise background that instantly draws attention. Against this vibrant backdrop, the bold black text "Transfer your salary to Ruya AND WIN UP TO 25,000 AED" stands out prominently, emphasizing the campaign's key message. The large, sans-serif font ensures readability from a distance, making it easy for motorists and pedestrians to grasp the offer.
In the top right corner of the billboard, the Ruya logo is displayed in a clean, modern font, reinforcing the brand's identity. The logo's placement creates a sense of balance and complements the overall design.
The campaign's core message is to encourage individuals to transfer their salaries to Ruya. By doing so, they have the opportunity to win up to 25,000 AED. This incentive, combined with Ruya's commitment to empowering individuals and communities, makes the offer compelling and attractive to potential customers.
Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.
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