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With the temperatures raising and the summer season approaching fast, El Araby Group has launched a new outdoor campaign and brought Sharp AC back to the billboards.
Using a house interior as a backdrop for the ads, Sharp AC units are proudly showcased, along with ad copy that reads “Sharp air conditioner, a name that speaks for itself”.
The campaign was launched during the second half of April and can be seen on billboards, large uni-poles, T-poles, and flags in various locations across Greater Cairo.
Industry: Home Appliances
Advertiser: El Araby Group
OOH Size: Billboard | Flag | Large uni-pole | T-pole
Region: North Africa
Tags: Global Brand
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