Noor Capital Gardens on a Bold OOH Campaign Highlighting Smart Living and Flexible Payment Plans!
TMG (Talaat Moustafa Group) has launched an OOH campaign to promote Noor Capital Gardens. The campaign utilizes a combination of traditional billboards seen on main roads in Cairo to reach a wide audience, following TMG’s previous OOH campaign during July 2024.
The OOH advertisements feature a minimalist design, with a focus on the project's name and key selling points. The Noor logo, a stylized Arabic script, is prominently displayed, creating a sense of elegance and sophistication. The tagline, "استمتع بأسلوب حياة ذكي داخل مدينة متكاملة" (Enjoy a smart lifestyle within an integrated city), emphasizes the project's commitment to providing a comfortable and convenient living experience.
The campaign also highlights the flexible payment plans offered by TMG, with options for up to 12 years. This information is displayed prominently on the billboards, making it easy for potential buyers to understand the financial benefits of investing in Noor Capital Gardens.
With launching this OOH campaign, TMG aims to capture the attention of potential buyers and generate interest in Noor Capital Gardens. The campaign's effective use of visuals and messaging successfully conveys the project's unique selling points and encourages viewers to learn more.
Noor Smart City stands as a remarkable embodiment of modernity and sustainability in urban living. With its prime location near the New Administrative Capital.
Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.
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