INSITE OOH Media Platform

For the very first time, ZEEKR, the innovative automotive brand committed to pure electric vehicles, launched an eye-catching outdoor advertising campaign to show its premium craft vehicles.

As the centerpieces for this campaign, a sleek white model of the ZEEKR X and an upbeat orange of the ZEEKR 001 counterpart. The cars are poetically featured on the warm rose and deep navy backgrounds-the contrast of colors evokes attention and promotes curiosity, the colors used here are not coincidental: a warm rose in the background will give the feeling of comfort and smartness, whereas navy gives a touch of elegance and depth.

The billboards speak volumes about attention to detail and the use of high-quality materials that go into building them, further strengthening its positioning as a premium brand in the electric vehicle market.

ZEEKR's outdoor campaign further manifests the spirit of innovation and excellence that emanates from every core of the brand. This digital screen format allows for big displays, ensuring maximum visibility and engagement with the target audience.

Learn more about D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating through its various sections.