INSITE OOH Media Platform

A new breed combines coupé and e-SUV an innovation in Outdoor spaces showcasing the Polestar 4, Al Futtaim Electric's striking advertisement, urging viewers to explore the electric auto with its alluring design, and powerful performance stats, places the Polestar 4 front, blending futuristic design with powerful performance stats, highlighting its high-performance SUV and an elegant coupe, in a gray shade with a catchy piece of golden fabric artfully draped in a die-cut concept, exudes a sense of high class, reflecting luxury, elegance, and refinement,

with the tagline: “Performance e-SUV, innovative coupé. Both.” shows Polestar's intent to bridge the gap between powerful SUV capabilities and the sleekness of a sports coupe. 

The billboard also showcased one of its most impressive features the Polestar 4 can accelerate from 0 to 100 km/h in just 3.8 seconds, a statistic that speaks directly to high-performance enthusiasts, showing that it is an exceptional electric SUV that offers a thrilling driving experience that inspires curiosity, 

Worth mentioning that Polestar, the electric vehicle brand born from Volvo and Geely’s collaboration, has become a forward-thinking, premium brand in the EV market.

The OOH campaign kicked off with hoardings in the first week of November, following the earlier campaign for Al-Futtaim Electric Mobility that introduced the Polestar 2 and 3 last month.