Hyundai & Juma Al Majid confirmed their participation in the World of Electric Vehicle Road Trip with the fully electric Hyundai IONIQ in a groundbreaking stride to promote the Ioniq line of electric vehicles, Juma Al Majid displays on Dubai’s digital screen the two high-tech Hyundai Ioniq models, accompanied by the tagline Engineered for tomorrow, alluding to Hyundai's advanced engineering capabilities undertaken a commodious future, the vehicles futuristic design conveys a modern, eco-friendly image, aligning with Hyundai’s push towards sustainable transportation, highlighting the brand's focus on cutting-edge technology and eco-friendly solutions, with models that run on electric and plug-in hybrid technology The advertisement includes the logo of Juma Al Majid Co. L.L.C., Hyundai’s official distributor in the UAE, highlights the partnership with Hyundai to provide accessible options for UAE customers, as Juma Al Majid Co is well-known for its extensive automotive network The ad is situated prominently on Dubai’s roads, capturing attention with a robust DOOH platform to reach more potential buyers in a region that has traditionally thrived on the oil industry. Largely the current campaign signifies the brand's forward-thinking approach, positioning Hyundai as an automotive innovator dedicated to creating a cleaner tomorrow, focusing on the Ioniq vehicles, building on the previous campaign from a year ago that introduced the Ioniq 5.
