Ahmed Seddiqi & Sons' D/OOH campaign to promote its concept store, Edit. This innovative retail destination offers a curated selection of on-trend watches, providing customers with an immersive shopping experience. The D/OOH campaign features CATCHYvisuals that highlight the unique concept of Edit. The tagline, Now's the time to own your moment, emphasizes the importance of timekeeping and personal style. The campaign also features the Edit logo, a modern and minimalist design that reflects the brand's aesthetic, all beside highlighting one of the store's location at Dubai Mall's ground floor. The campaign utilizes a combination of digital screens, uni-poles, and lampposts to reach a wide audience in Dubai. The strategically placed billboards ensure maximum visibility and brand awareness, the campaign visuals also features models in their moment with a use of dark themed background this time. Edit offers a curated selection of watches from renowned brands, catering to diverse tastes and preferences. The store's immersive environment allows customers to explore the latest trends and discover their perfect timepiece, this D/OOH campaign follows the brand’s previous OOH in July 2024. Through OOH advertising, Ahmed Seddiqi & Sons aims to position Edit as the ultimate destination for watch enthusiasts in Dubai. By leveraging the power of OOH advertising, the campaign effectively communicates the brand's unique value proposition and invites customers to experience the world of Edit. Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.
