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10% Down Payment, 10% Installments – Own Your Dream Home Now with Stoda
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Awareness Campaign

10% Down Payment, 10% Installments – Own Your Dream Home Now with Stoda

By INSITE OOH
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October 31, 2024 1 week ago
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Il Cazar Developments, a notable real estate developer, has returned to the spotlight with a new outdoor campaign after being off the radar since their 2022 campaign. Known for their innovative residential projects, Il Cazar is now highlighting “Stoda,” a ready-to-move development with fully finished apartments upon Cairo's OOH.

This campaign aims to reestablish Il Cazar’s presence in the market while emphasizing their latest offering, Stoda, as a modern and attractive living space. The campaign’s messaging is straightforward and impactful, focusing on key selling points. The text promotes a “10% down payment” and “10 years installments,” which reflects a customer-centric approach, making it easier for potential buyers to invest.

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The phrase “Ready to move” reassures buyers about the immediate availability of the apartments, reducing uncertainty.

Using large, minimalistic billboards ensures clarity and visibility from a distance, making the offer hard to miss. This approach reflects Il Cazar’s focus on accessibility and convenience, helping them stand out in a competitive real estate market. 

Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.

 
 

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