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EFG Hermes One for Financial Freedom on Cairo's Billboards
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Awareness Campaign

EFG Hermes One for Financial Freedom on Cairo's Billboards

By INSITE OOH
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October 28, 2024 1 week ago
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1 minute, 11 seconds
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EFG Holding, a prominent financial services company, has established itself as a leader in Egypt’s investment and fintech sectors. Known for innovative solutions, EFG Holding consistently seeks to empower customers to manage their finances. Following their previous campaign for ValU, which promoted a 5 million EGP giveaway to celebrate their anniversary, EFG Holding has now shifted focus to its investment platform, EFG Hermes ONE.

This campaign in Cairo introduces EFG Hermes ONE as a gateway to financial freedom, inviting users to explore a world of investment with ease and efficiency. The ad highlights the app’s accessibility and user-friendly interface, aimed at transforming how people engage with their finances. The phrase “Supercharge Your Financial Journey” suggests that EFG Hermes ONE is designed to elevate users’ investment experiences by making the complex world of finance approachable and actionable.

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By featuring a mobile interface, EFG Holding emphasizes the app’s role in making investment convenient, positioning itself as a modern tool for personal finance. The campaign not only underscores EFG Holding’s commitment to innovation but also reflects the growing demand for accessible digital finance solutions in Egypt. With this platform, EFG Hermes ONE aims to empower Egyptians to take control of their financial future confidently.

To reveal more about the campaign’s types, locations, budgets, media plans, and more, visit MOOH, the monitoring out-of-home intelligence data provider in Cairo and Dubai.


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