Etoile, the popular Patisserie shop in Egypt, consistently shows delights and tempts for its customers on the OOH platform, its latest campaign has certainly captured attention introducing an enticing new range of rolls, building on its previous campaign in September featuring Mohamed Adaweya, celebrated Al Mawlid Al Nabawi. The large billboard looks appetizing featuring the new rolls to satisfy every taste the sweet rolls tempt the sweet tooth with their delectable flavors, while the sour rolls offer a tangy twist for those who prefer a savory kick The geo-distribution of this newest campaign is notably restricted, contrasting with previous ooh campaigns that typically focused on busy areas to reach a wide audience, the campaign is strategically positioned in selected locations, limiting its exposure compared to the broader outreach often seen in past promotions. Etoile’s out-of-home campaigns in Egypt are accessed in MOOH, The OOH intelligence data provider that adheres to international standards.