Manaj Developments’ new outdoor advertising campaign in the heart of Cairo, marketing the launch of an upcoming project in New Cairo City. The D/OOH campaign, titled Egypt's Insights, is a bold statement of intent, promising a transformative impact on the city's landscape and society. The billboards and the digital screens feature a powerful message: The future of New Cairo is bright with Manaj. The campaign highlights the company's commitment to creating a sustainable, vibrant community that will elevate the quality of life for residents and contribute to the city's overall development. This D/OOH campaign follows the brand’s previous OOH appearance in Cairo during February 2024. The visuals of the campaign also prominently displays the developer’s logo along with other taglines “Others are boring, ours breathe life,” and “New Cairo’s society salivation.” Manaj Developments has been a driving force in the Egyptian real estate market, known for their innovative projects and dedication to excellence. This latest campaign reflects their ambitious vision for New Cairo and their confidence in their ability to deliver a truly exceptional development. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.