A Plus Developments, a well established organization has released a campaign to raise awareness around the brand’s projects that are astonishing in every shape and form. The entity has a wide roster that holds a wide variety of projects that all have their own characteristics that support the overall vision, feel, and goal that each holds. The project is; Shadows Business Park which is a mega mall under construction in 6 October city, offering comprehensive services that consists of 5 floors, including a basement, garage, ground, first, and second. It features dedicated areas for restaurants and cafes, children’s entertainment zones, banks, pharmacies, and laboratories, making it one of the largest investment projects in the area. Secondly The Address Mega Mall which is A mega mall under construction in Hadayek October, covering an area of 14,300 square meters, located between the Fayoum and Wahat roads, it is the largest commercial and entertainment complex in Hadayek October. The third project is The Isle, a tourist walkway aimed at developing and enhancing tourism in the Egyptian market in new ways, located in a prime spot in Sheikh Zayed City and houses more than 35 renowned brands in cafes and restaurants. The fourth and final project is The Nile Front which is A prestigious complex of restaurants and cafes on the Maadi Corniche, covering an area of 5121.90 square meters, featuring dozens of famous brands. The visuals host simplicity with a mysterious and elegant demeanor that helps build anticipation for the brand using the main color of black that emphasizes the mysterious characteristic of the brand while the logo pigmented in white creates purity and tranquility all while hosting the main tagline “Experience The Difference” and having the brands hotline for any inquiries. To learn more about OOH campaigns in Egypt, visit MOOH, your local OOH intelligence data provider with international standards.