ELSEWEDY WATANYA has launched Delta Pivot, Egypt's first locally manufactured pivot irrigation system. The OOH campaign highlights its advanced features, including remote management and soil moisture monitoring. Delta Pivot aims to revolutionize agriculture in Egypt by offering farmers greater control and efficiency. The OOH visuals effectively convey the message. The primary billboard showcases the DELTA PIVOT logo, while the second features an image of a pivot irrigation system in action. The tagline أول ري محوري مصري بمواصفات عالمية (The first Egyptian pivot irrigation with world-class specifications) reinforces the product's quality and innovation. Delta Pivot's advanced technology offers farmers unprecedented control and efficiency. The DELTA Platform allows for both manual and remote irrigation management, providing farmers with flexibility and convenience. Remote programming, monitoring, and control of the control panel, system diagnostics, and pump system management are all possible through the platform. Additionally, Delta Pivot integrates with soil moisture sensors and weather stations, offering farmers valuable data to optimize their irrigation practices. This OOH campaign is a strategic move by ELSEWEDY WATANYA to raise awareness of Delta Pivot and its benefits. By showcasing the product's innovative features and its potential to transform agriculture, the campaign aims to attract farmers and industry professionals. As Delta Pivot gains popularity, it is expected to play a crucial role in improving agricultural productivity and water conservation in Egypt. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.