INSITE OOH Media Platform

Beko has made a reentry into the out-of-home advertising scene, after its previous one announced the price drop, emphasizing its commitment to delivering practical solutions for everyday home needs, the home appliances brand's latest ad campaign features bold visuals designed to spark interest in its diverse range of products.

The ad uses dark visuals that effectively showcase various home appliances, ensuring that it captures viewers' attention, the ad is designed to draw viewers' attention, and prominently displays the enticing offer of a free Airfryer with the purchase of select Beko products, creating a sense of urgency that encourages immediate action.

Prominently displayed at the top of the ad is the Beko logo, the campaign also invites audiences to connect with Beko through its hotline, providing an opportunity to explore the extensive array of appliances available. 

It's worth noting that Beko has consistently maintained its presence in the out-of-home advertising space since it first emerged in 2018 an enduring commitment, that reflects the brand's strategic focus on enhancing visibility and engagement with consumers, reinforcing its position in the competitive home appliance market.

For more details regarding Beko's campaign, visit Monitoring Out-of-Home (MOOH), the dedicated media intelligence company and analysis system functioning in both Cairo and Dubai.