Chaumet Newest Collection "Bee My Love" When Minimalism is The New Chic
Chaumet Paris recently launches "Bee My Love" Collection on Dubai's major outdoor advertising platform across Dubai in the UAE. The campaign utilizes unipoles to showcase the luxury brand’s signature necklace, bracelets, and rings from the contemporary collection. The new campaign was launched during the first week of September 2024 following Chaumet Paris' previous successful OOH appearance back in May 2024.
With Bee My Love, Chaumet celebrates a vibrant jewelry collection with an iconic design, inspired by the honeycomb. Both the graphic and timeless, Bee My Love creations are an invitation to joyful and spontaneous self-expression. The elegant campaign uses a navy blue background color which is commonly associated with authority and professionalism. It also conveys stability, reliability, and sophistication. This color often represents depth and expertise which makes it a perfect color for the campaign.
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