The Egyptian real estate market has been quite well developed over the last few years due to economic stability, population growth, and further urbanization. Since this is the case, the demand for residential and commercial properties has been high, thereby making it a very attractive sector to investors and developers. With the excellent performance of the real estate market, Cityscape-the largest real estate exhibition in Egypt-announced a new outdoor advertising campaign for its 2024 event. This OOH campaign is closely similar in nature to a previous campaign for the 2023 event a year ago, showing that the exhibition does not compromise on impactful marketing and creating awareness among potential visitors.The stunning billboards form the backbone of the Cityscape 2024 campaign. It's catchy because of its bright orange color. It contains all the information regarding the display on the event name, website, dates, and all that, while highlighting the fact that there are more than 80 developers participating with exclusive offers. It was scheduled from the 25th to the 28th of September 2019 in the Egypt International Exhibition Center, EIEC. To ensure greater reach of the campaign, it has been displayed in both the English and Arabic languages for a diverse audience.You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.
