INSITE OOH Media Platform

Following their prior appearance last December, Centrada Development announces a breathtaking outdoor advertising campaign for its high-profile Kite Residence, epitomized by luxury living spaces that will revolutionize one's perception of home.

With the evocative slogan "There's no place like home”: Anchored in memories, this campaign strikes deep within the hearts of potential homebuyers in Egypt as they dream about their future among all things luxurious and homey.

The new showcase features artistic sun imagery, symbolizing warmth, comfort, and those golden glows of cherished moments. Each visual is made to bring in the feeling of nostalgia and tranquility, reminding one that a home is not of brick and concrete but a memory-filled sanctuary. The imagery of the sun acts as a metaphor for bright and hopeful moments created by the families together and is apt to represent the ethos of Kite Residence. The ad copy notes the Centrada Developments hotline and website URL for anyone looking for more information.

The overall aesthetic of the campaign is extremely appealing, mirroring their motto of “ a place where a thoughtful canvas of design and the warmth of home come and fly altogether.”

You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, The Emirates OOH-dedicated analysis system, and Media Intelligence.