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Sweet Stuff Became Sweeter! Two New Flavors of Biskrem to Enjoy Summer!
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Awareness Campaign

Sweet Stuff Became Sweeter! Two New Flavors of Biskrem to Enjoy Summer!

By INSITE OOH
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August 22, 2024 3 weeks ago
165 Views
51 seconds
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During the current summer season, the Biskrem campaign has made a timely appearance in Cairo's D/OOH spaces stirring interest with the debut of their new product and its fresh summery flavor.

The vivid berry and mango-hued billboards from McVitie's showcase the enticing tagline ‘Sweet Stuff Became Sweeter’, to captivate and prompt viewers to indulge promptly. 

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primarily highlight the two fresh additions to the Biskrem range: Biskrem Cocoa Cream filled with Blueberry and Mango, underlining the delightful sweetness of relishing the familiar rich cocoa cream-filled biscuits. The ads also emphasize the ideal portion size and delectable flavor

McVitie's recent campaign for Biskrem strategically positioned in prime locations significantly enhances brand visibility and guarantees extensive exposure to the intended audience across diverse advertising channels

 This bold and fresh marketing awareness strategy accentuates the brand's commitment to reaching consumers through impactful means 

Head to MOOH, the leading provider of out-of-home intelligence data in Cairo and Dubai, to stay informed on all outdoor advertising campaigns related to food and beverages.


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