Another aesthetic campaign by the most famous patisserie chain, El Abd Patisserie, to promote their wide range of desserts and ice cream. After their previous campaign that was also about their products, El Abd Patisserie, followed the same silhouette for their new campaign with few additions on the OOH campaign. The campaign’s artwork is beautiful as always, using pastel colors and simple design to showcase a delicious plethora of cakes, cookies, and different flavors of ice cream. beside their logo the stamp of “summer campaign” along with “A New Flavor” statement to let the audience know there are new menu additions related to summer. The campaign’s Geo-distribution is extremely wide, placed on highways, suburbs, and important bridges like 6th of October Bridge. Moreover, the campaign is placed on static billboards and digital screens. Static billboards offer consistent, long-term brand visibility, reinforcing the campaign's message through repeated exposure. Their large format and prime placement on major thoroughfares ensure high visibility to a broad audience. Looking for more information about this campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more. AD What’s brilliant about El Abd PAtisserie is the innovation in their menu, this campaign for example, the infamous patisserie chain released new menu items such as, the honeycomb ice cream, the honeycomb ice cream cake, choco mango duet, and many more. To make the audience always in anticipation. Moreover, the new items are also matching the Summer season, by choosing refreshing and light taste. You can enjoy all of those new items plus the classic oriental sweets like Kunafa Basbosa plus the western desserts like cakes by ordering through El Abd’s official website https://elabdfoods.com/