Leading UAE bank, Abu Dhabi Commercial Bank (ADCB), rises on Dubai’s streets, aka THE transport hub of the middle east, featuring the one and only credit cards a traveler may need. Following their prior appearance, ADCB aids adventurers and explorers in their journeys around the world, offering them the “Travelers Credit Card.” The main catch is their offering of up to AED1500 cashback every month to anyone traveling the world. This unique chance offered by ADCB is exactly what a traveler craves, fueling their tank to further explore what the world has to offer. The new outdoor campaign hosts imagery of an entrancing hot air balloon floating away somewhere in the world. The ads also showcase an image of ADCB’s traveler’s credit card, placed upon a white background, spotlighting its design. The ads are simplistic and elegant, eloquently translating their offerings while encouraging travelers to set up their traveler’s credit card asap to start earning AED1500 every month. The new campaign flew by on UAE’s skylines in the first week of August in the form of Digital screens.
