El Mansour Development rises on Greater Cairo’s outdoor advertising platform to promote their new project, Compass Maadi Business Park, positioning it as the perfect business space with fully finished offices, designed to accommodate unique business practices from all specialties. El Mansour Development strategically positioned advertisements for their cutting-edge project on high-traffic Cairo streets. This bold move aimed to generate maximum visibility for their state-of-the-art facility, thoughtfully situated in the heart of beloved Maadi. The company’s previous OOH was during October 2023. The main tagline used in the visual is “Dock Your Business At Maadi” along with highlighting the “10 Years Installment” payment plan. The real estate brand also embeds a slogan which is “A Place To Guide You” while prominently displaying the brand logo and slogan throughout the campaign. The ad visual also displays the aesthetic architecture of the Compass Maadi Business Park. The background color used is blue which calls to mind feelings of calmness and relaxation since it's important to have those feelings at work. Blue is commonly linked to peace, tranquility, safety, and order. It’s often seen as a symbol of dependability and solidity. Recognizing this, businesses aiming to convey a sense of security frequently incorporate blue into their advertising and marketing materials. El Mansour Development is a leading Cairo-based developer with over 20 years of experience. They specialize in residential and commercial projects across key Cairo neighborhoods, including Maadi, Nasr City, and El Mokattam. Known for their reliable delivery and flexible payment plans, El Mansour offers comprehensive solutions to meet diverse real estate needs. Want to know more information about this campaign? Visit MOOH, Egypt’s and The Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budgets, locations, districts, and more.