Mashreq Bank is grabbing attention across the UAE with a new eye-catching out-of-home advertising campaign promoting their Mashreq Vantage rewards program. Following their last appearance in Dubai, the banking sector giant is back. The first ad copy, Life is rewarding with Mashreq Vantage, sets the tone, promising a program that enhances your everyday life. The next ad copy, Personalized benefits. Instant rewards redemption, reinforces the program's focus on tailoring rewards to individual needs and offering immediate gratification for spending. The visual elements include icons representing some of the program's partner brands, such as Amazon.ae, noon, Qatar Airways Privilege Club, Emirates Airline Skywards, and Etihad Airways Guest. Mashreq Bank showcases the wide range of redemption options they have. This approach allows viewers to quickly grasp the essence of Mashreq Vantage – a program that rewards everyday spending with personalized benefits and instant gratification. The inclusion of the Mashreq Vantage website URL provides a clear call to action, encouraging potential customers to learn more and potentially sign up. This campaign took place in the first week of July on Dubai’s digital screens.
