In the closing days of June 2024, Dubai's cityscape saw a splash of Aldar branding with a new OOH campaign to promote Verdes by Haven. This campaign utilized both hoarding and digital screens OOH formats, placed throughout the city. Analyzing its effectiveness requires a deep dive into various factors.Prime locations would be key. Dubai boasts a vibrant tourist scene, so targeting areas frequented by visitors would be crucial if that's Aldar's aim.The creative execution itself deserves scrutiny, the visuals effectively grab attention, the messaging clear and concise, and leaving a lasting impression. Most importantly, the OOH is tailored to resonate with the target audience, the campaign successfully seamlessly blends these elements, prompting viewers to take the desired action, by visiting a website or calling a number. The D/OOH campaign visuals contained the developer’s logo, website, and tool number, all beside eye-catching visuals of the project itself gathered with the project’s name and offerings’ price range, also the information is provided in Arabic and in English language.Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.