Since 2023, Zaya Developments has marked its inaugural appearance on billboards, creating significant visibility for the ongoing development of Roudy Residences. The latest billboard campaign announces the launch of twin and town houses, furthering the project’s progress and appeal. The billboards are strategically placed along busy roads and highways, ensuring they catch the eyes of many passersby daily. This prime placement maximizes the campaign's reach, making sure the message gets noticed. The design elements of the billboards combine lifestyle imagery and architectural visuals, effectively showcasing the luxury and comfort of the Roudy Residence. The use of warm tones like orange and brown evokes feelings of warmth, comfort, and reliability, enhancing the appeal of the development. The text in white stands out clearly against the background, making the message easy to read. The primary message, New Phase Launching Now, creates a sense of urgency and excitement. Highlighting the 10% offers on twin and town houses provides crucial information for potential buyers. Mentioning New Zayed helps locate the development geographically, attracting those familiar with the area. Direct contact details and a website reference are included, making it easy for interested individuals to get more information or schedule visits. This effective combination of visual appeal, clear messaging, and strong calls to action positions the campaign to successfully drive interest and leads for the Roudy Residence's new phase. The previous billboard campaign laid a strong foundation by highlighting the development's progress, adding continuity and credibility to this ongoing promotional effort. You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, Emirates OOH-dedicated analysis system, and Media Intelligence.
