The first one and only world cup for The Electronic Sports (esports) just made an appearance on Cairo’s billboards to announce the League of Legends participating dates. This is exciting news for esports fans in Cairo! The first-ever World Cup for esports is a major development for the industry and its growing popularity. With the announcement appearing on billboards, it's clear that the event is aiming to generate a lot of buzz and attract a large audience. The campaign’s artwork shows all the important info regarding one of the participating games which is League of Legends such as the dates which are from the 4th of July til the 7th of July and the location ,Blvd Riyadh City, in saudi Arabia. Along with that info they placed the gamer's characters Lulu, Yasuo, and Senna to grab the attention of all the gamers/passersby. The geo distribution of the campaign is wide, and also using the digital format covering all from west Cairo to East Cairo, plus suburbs such as Zamalek and important bridges like the 6th of October Bridge. It’s worth mentioning that Adidas, Nestle’s KitKat and LG UltraGear. Also, the participating games are 20 such as Fortnight, EA Sports’ FC 2024, PubG Mobile, League of Legends, War Zone and Valorant. and the prizes of League of Legends US$400,000 for the first winner, US$200,000 for the second winner, the 3rd and 4th winners will get US$100,000 and the 5th winner will recieve US$50,000. Looking for more information about this campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more. ADIt’s 2024, the age where technology takes over everything you may think of! using such a way of thinking naturally will lead to setting up a world cup made especially for the ever-evolving esports! The Esports World Cup explodes onto the scene with eight weeks of electrifying competition. Witness the world's best games, players, and teams battle it out for a staggering $60 million prize pool. This global spectacle will crown champions and captivate audiences worldwide. The Esports World Cup (EWC) is more than just a thrilling competition; it's a strategic move aligned with Saudi Arabia's Vision 2030. By attracting top gamers and fostering a booming esports scene, the EWC aims to diversify the economy beyond oil reliance. This not only creates jobs in the gaming sector but also inspires young Saudis to pursue careers in related fields. Furthermore, the EWC serves as a global entertainment spectacle, boosting tourism and showcasing the country's technological advancements. Ultimately, the EWC serves as a launchpad for Saudi Arabia's ambitions in a rapidly growing industry, fostering economic diversification, youth development, and a progressive national image. The EWC isn't just about crowning champions; it's a breeding ground for the next generation of esports technology. With Saudi Arabia's ambitious Vision 2030 pushing the boundaries of innovation, the EWC becomes a global stage to showcase cutting-edge advancements, from AI-powered coaching to immersive virtual experiences. This influx of technology, coupled with the massive $60 million prize pool, attracts the best players and teams worldwide, transforming Riyadh into the undisputed Esports Capital. Spectators from every corner of the globe, both physical and virtual, can witness the future of esports unfold on the grandest stage ever conceived.
