Following a successful campaign promoting Jarir’s Summer big sale, Jarir Bookstore is back with eye-catching OOH advertisements highlighting two exciting tech products: the iPhone 15 Pro Max and the 9th generation iPad. This summer, Jarir Bookstore is grabbing attention with eye-catching OOH campaigns promoting both the latest iPhone 15 Pro Max and the 9th generation iPad. The iPhone ad prominently features the phone's storage capacity (256GB), appealing to users who prioritize ample space for photos, videos, and apps. It also highlights affordability with a 4 Payments option, making the high-end phone more accessible. Meanwhile, the iPad campaign positions the device as a valuable summer learning tool with the slogan Turn your bookstore into... not just a bookstore written in Arabic. By showcasing the 64GB model at an attractive price of AED 263, Jarir targets budget-conscious parents seeking an engaging and educational option for their children during the break. The campaign uses summer as an opportune moment to position the iPad as a valuable tool for learning and education. This resonates with parents who might be looking to keep their children engaged and productive during the break. The campaign is released in the first week of June on digital screens in Sharjah emirate.