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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..

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SODIC renovates the look and feel of SODIC EAST

Real estate developer SODIC has brought back to the roads their OOH campaign for SODIC EAST with renewed artwork and slogans.
Mixing the brand’s usual cartoon style artwork with real images, the ads combine slogans with assorted life-style facts, recreating an abstract branding style that matches the brand’s latest initiatives – though not providing any specific details about the project.
The campaign hit the roads during the second week of May and can be seen on strategic locations across the Greater Cairo using mega signs, double-decker poles, large and x-large uni-poles, gates, and serial combinations.

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