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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Palm Hills upgrades OOH branding campaign

Egyptian developer Palm Hills has upgraded and extended their recently-launched outdoor branding campaign that focused on celebrating happiness moments in a variety of situations.
With a wider range of images, the campaign upgrade keeps the same thematic artwork and slogan of “Real Live Stories”, with a clear targeting of younger audiences.
The extension started to spread in more strategic locations towards mid-April, and can be seen on large uni-poles, double-deckers and billboards in various locations across Greater Cairo.

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