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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..

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Juhayna talks to their customers

Have you ever wondered what really interests consumers and motivates them to buy any product? This is what Juhayna has done to market their products on their latest OOH campaign, spreading now on most of the roads of Cairo and Giza.
They have used a variety of billboards to deliver the message that their milk and yogurt products offer the highest nutritional benefits, such as Calcium, Proteins and Vitamins – exactly what we need to build a healthy body! The packing of their products also includes all this nutritional information, to let consumers differentiate clearly while doing their shopping.
Juhayna has definitely done their homework and studied consumers’ behavior to create an appealing OOH campaign.


Campaign Size:
OOH Size: Large,
Country: Egypt
Region: North Africa

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