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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Juhayna hits the roads for Ramadan

Leading Egyptian brand Juhayna has hit the roads again this season with a new OOH campaign to promote several of their products, just in time for Ramadan.
Their leading product for Ramadan, takes preference with a higher number of ads, which feature the product in its different varieties and includes the slogan “With you from Suhoor till Iftar”. Their milk and dairy drinks, as well as their best-seller tomato puree are also featured in the campaign, with individual ads for each line of products.
Launched during the second week of May, the campaign uses uni-poles, gates, mega signs, billboards, and serial combinations in various locations across Greater Cairo.

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Country: Egypt
Region: North Africa

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