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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Infinix launches new model with cross-promotion

A new OOH campaign announces the latest smartphone model from mobile brand Infinix, in a strategic cross-promotion with online portal Jumia and telecom operator Orange.
The ads display the new Infinix Note 5, with the slogan “Beyond intelligent” and supplementary ad copy that describes the smartphone as “The most brilliant Infinix Note, powered by Google”. The ad visuals also include icons with the main features of the phone, as well as the logos of Android One, Jumia and Orange Egypt.
Launched just before Jumia’s anniversary OOH campaign, the ads use a wide variety of OOH types and sizes across the Greater Cairo.

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