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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Bisco Misr promotes traditional sweets

Egyptian confectionary brand Bisco Misr has hit the roads of Greater Cairo with their first OOH campaign just before the end of Ramadan to promote their sweets for Eid.
The ads display a box of kahk with ad copy that defines the product by net weight and artwork of flying sweets and ingredients, together with the renowned heart-shaped logo of the company.
The campaign has been installed during the third week of Ramadan and uses uni-poles and gates on selected locations of Greater Cairo.

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Country: Egypt
Region: North Africa

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