INSITE OOH Media Platform

It's this time of the year when the spirit is full of joy and generosity! For Nissan, it's simply Nissan's Yess!! a strategic out-of-home campaign in the competitive landscape of the UAE automotive market. Leveraging impactful visuals and engaging messaging, it fosters a deeper connection with its audience. As the campaign continues to unfold, it sets the stage for a promising Nissan.

The annual campaign showcases the ' Year-End Savings campaign, offered by AW Rostamani Arabian Automobiles, the exclusive dealer for Nissan in Dubai, Sharjah, and the Northern Emirates, which provides significant financial incentives on Nissan vehicles. 

The campaign employs engaging slogans and call-to-action prompts, encouraging viewers to visit Nissan showrooms or explore their website for more information. The messaging resonates with the adventurous spirit and trend-seeking nature of UAE consumers.

With the automotive market in the UAE being highly competitive, Nissan’s Yess!! The campaign reinforces its position as a leading choice among consumers, enhances brand awareness, and instills excitement around the Nissan models. 

Although it’s early to gauge the campaign's overall effectiveness, it has undoubtedly made a significant impact on consumer behavior.

In the third week of December, the campaign launched with Unipoles and roof billboards