Prominent Real Estate Developer, New Event Developments, known for being the biggest real estate developers in the MENA region, announce the launch of their newest venture “R8 New Capital” Launching now. Following their prior appearance, New Event Developments takes to Cairo’s most prominent locations to announce the exciting launch of their new cutting-edge development, promising a harmonious blend of luxury and innovation, catering to the evolving demands of contemporary lifestyles in Egypt. The billboards host a visual of a young woman, visible through a world of greenery, which mirrors the vibrant community that R8 New Capital promises viewers. The ad copy notes the billboard tagline “New Event…New Era” marking the start of a new chapter or for New Event Developments, in the heart of the New Capital. The New Event Development logo is present in the left half of the billboards, in addition to noting the hotline “16343” as a means for further information regarding the project. Looking for more information about this campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more.