INSITE OOH Media Platform

Following their last appearance, Steve Madden has lit up Dubai’s skylines and streets again with the new . From Apparel Group, the campaign is making room for a new hot addition to their footwear arsenal. Steve Madden is merging performance with undeniable style in their latest range of sneakers, going beyond just trendy looks.

The “Steve Madden Performance” collection boasts a variety of bold designs and eye-catching colorways, ensuring customers to stand out from the crowd.  But, aesthetics are not the only focus.  Advanced performance features guarantee comfort and support, making these sneakers suitable for a variety of activities, from rigorous workouts to casual strolls through the city streets of Dubai.

The gorgeous model boosts one of the designs on her feet in a blushy rose, black and white color scheme, while wearing a work-out ready outfit. Her athletic pose shows she’s ready to go, aided by the comfy shoes. The brand highlights that it’s available in stores, through their application or online, whether through their official website or 6thstreet.com. 

The campaign was unveiled in the first week of May, on Dubai’s hoardings.