Eid means a lot of things. It means kahk, it means coffee, and it definitely means new movie releases. Fasel Men El Lahazat Al Laziza is just that- an upcoming Eid film from El Sobky Film Production, starring the infamous comedian Hesham Maged and the beauty Hannah El Zahed. Proceeding their last OOH campaign for another movie, El Sobky is known for releasing hit after hit. Directed by Ahmed El-Gendy, and co-written by Sherif Naguib and George Azmy, the romantic-comedy film explores a married couple who start to face countless problems, and their life gets upturned by an unexpected surprise. The cast also includes Egyptians-favorites Mohamed Tharwat and Bayoumi Fouad, and young, up-coming actor Jan Ramez. This star-studded cast all appear on the billboards for this entertainment, revealing the humorous nature of the movie with the kooky characters and their expressive facial reactions. With the tagline “Eid-Al-Fitr Film”, another visual showcases the brilliant custom design and colorful set and decor. To uncover more about the movie campaign’s types, locations, budgets, media plans, and more, visit MOOH, the monitoring out-of-home intelligence data provider in Cairo and Dubai.