As their yearly tradition continues, leading television network AlHayah TV takes off on Cairo’s billboards, showcasing the highly anticipated Ramadan TV series of 2024, offering a sneak peek into the captivating dramas and captivating storylines that will grace screens during the holy month. Following their prior appearance last Ramadan, AlHayah TV is back and stronger than ever, featuring over three new tv show posters across Cairo’s streets. The first being “Sodfa” starring the beautifully talented Riham Hagag, followed by El Meallem” starring Mustafa Shaaban. Other billboards host posters for “Maliha” showcasing the show lineup, including Diab, Mervat Amin, and Sereen Khass, alongside the “Masar Egbary” show poster, which hosts the young talents Ahmed Dash and Essam Omar. Last but not least the “Ashghal Shaqa” poster featuring Hesham Maged and Asmaa Galal also takes center stage. Every billboard is adorned with AlHayah TV’s usual vibrant red color palette, in addition to encompassing the Ramadan feel, which is exactly the right spirit to go into the holy month. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & UAE, to learn more about Alhayah TV’s newest campaigns.
