Handcrafters in Egypt are all gathered as usual to present their work of arts in “Diarna”,Diarna is the biggest exhibition held in Egypt annually and taking place now in East Cairo. Spotted in the Outdoor ads an awareness campaign revealing all about the exhibition details that will be held from 23 February to 9 March. Every necessary detail, including time, length, and place, is depicted in the visual along with the logo. The selected tagline, مصر بتتكلم حرفي, embodies the essence of the handcrafting community. Additionally, the image features a few of the anticipated products that will be displayed in the show. Diarna is organized by the Ministry of Social Solidarity in collaboration with the Sawiris Foundation for Social Development, Cairo Festival City Mall, and ALEXBANK's flagship initiative, Ebdaa men Masr. The expo holds live crafts demonstrations and seminars along with multiple handcrafts that fit everyone's taste. Explore our Insiteopedia's various sections to gain additional exclusive insights and information on outdoor advertising and the most recent OOH campaigns in Egypt.