Egyptian Real Estate Developer El Nasr for Housing and Development has recently joined the OOH scene of Greater Cairo with a new outdoor campaign that promotes their payment facilities.

The ads are straightforward, featuring the picture of a home unit as well as the ad copy “7 years without interest” as their main selling point. Under the slogan “Your house is a reality and not a dream”, the campaign started to spread during the second week of February with uni-poles, double-decker poles, gates, and mega signs in selected locations across Greater Cairo.

New OOH campaign from El Nasr for Housing and Development-00
New OOH campaign from El Nasr for Housing and Development-00

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