After not appearing for almost 5 years, La Vista Developments is making a comeback! The renowned mother company behind prestigious projects like LA VISTA and EL PATIO, is once again making waves in the real estate market with its latest venture, El Patio Vera. As part of their innovative marketing strategy, La Vista Developments has launched a captivating billboard campaign to introduce this exciting new project. The billboards are strategically placed throughout the city, catching the attention of passersby with their mesmerizing visuals and thought-provoking messages. Some billboards showcase the concept of natural rhythms, beautifully depicting the harmony between architecture and nature. Others embody the spirit of faith and truth, evoking a sense of tranquility and authenticity. From a marketing perspective, these billboards effectively pique curiosity and create a buzz around El Patio Vera. The campaign offers a glimpse into the project's offerings, which include a wide variety of twin houses and standalone villas. Perched in the most premium location in El-Sheikh Zayed spanning over 40 acres, these luxurious homes boast breathtaking views overlooking La Vista's distinctive landscape and water features. For the campaign’s types, locations, budgets, media plans, and more, check out MOOH, the monitoring out-of-home intelligence data provider in Cairo and Dubai.