Following the recent launch of the Olympics campaign, GLC paints has hit the roads with a parallel outdoor campaign to celebrate their 20th anniversary in Egypt.

The ads use a plain white background and straightforward ad copy, simply highlighting the number 20 over the slogan “Undisputed Quality”.

Launched in the second half of February and the beginning of March, the campaign uses uni-poles, gates, T-poles, and billboards in selected locations across Greater Cairo.

GLC celebrates 20th anniversary with OOH campaign-00
GLC celebrates 20th anniversary with OOH campaign-00

Campaign Credits

Industry: Paints

Brand: GLC Paints

OOH Size: Billboard | Gate | Large uni-pole | T-pole

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Country: Egypt

Region: North Africa

Tags: Anniversary Campaign

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