In recent years, many people have become more environmentally conscious due to alarming climate events caused by worsening global warming. Numerous industry leaders are embracing eco-friendly initiatives, from electric cars to biodegradable materials. In Greater Cairo, billboards are now showcasing the commitment of a real estate developer to this movement. Adorning the city's predominantly green billboards is the unveiling of Terraside Business Park, an exceptional commercial project strategically situated in the financial district of the New Administrative Capital. This development provides various unit types, creating an ideal opportunity for business expansion and success. The campaign's message emphasizes the uniqueness of the project as the First Biophilic Building in Egypt, offering Eco Office Spaces and Productive Places. These features underline the developer's dedication to environmental sustainability. The Building Lives and Elevating Standards branding campaign marks the real estate developer's most recent billboard appearance. You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and the Emirates OOH-dedicated analysis system, and Media Intelligence.