Over the years, the United Arab Emirates has seen a growing demand for improved healthcare, leading to continuous development in both public and private sectors. As Ajman aims to become the Arab region's first 15-minute city by 2030, the Municipality and Planning Department plans to make essential services easily accessible within a 15-minute walk, cycle, or public transport. Traditional billboards in Sharjah and Ajman showcase the city's healthcare sector development through a strategic partnership. The public-private model involves Ajman Specialty General Hospital and Burjeel Specialty Hospital collaborating for medical services. The Arabic-focused campaign highlights specialized clinics like Obstetrics and Gynecology, ENT, Bone, and Beauty at Ajman Specialty General Hospital managed by Burjeel Specialty Hospital. Other billboards emphasize the goal of providing the most suitable treatment. In November 2020, Burjeel Specialty Hospital featured its latest billboard appearance. Discover the full count of healthcare billboard initiatives in the UAE and Egypt right here.