Calling all Dubai and Sharjah foodies! McDonald's is promoting Grand Mac and Mac Jr. for a limited time, and they're making it hard to miss with a tasty digital and lamppost OOH campaign that launched in the third week of December 2023. Following their successful UAE-wide OOH push in October 2023, McDonald's is once again turning heads with vibrant displays featuring the Grand Mac & Mac Jr.'s classic combo meal. The visuals showcase a mouthwatering close-up of the mini burger, alongside golden fries and a refreshing drink, all under the iconic McDonald's golden arches. This strategic use of digital screens and lampposts ensures the campaign reaches customers right where they are, whether they're commuting, shopping, or simply strolling through the cities. The bright visuals and playful messaging are sure to grab attention and trigger cravings, prompting McDonald's app downloads. The campaign's focus on app downloads also aligns with the brand's ongoing efforts to promote their digital ordering platform. Get more in-depth details about the OOH industry by visiting our Insiteopedia and navigate through its different sections.
