The Gucci Horsebit 1953 loafer is one of the few fashion staples that has endured seventy years of shifting trends and is still recognisable today. Gucci, which is celebrating its 70th anniversary on Dubai’s OOH scene, recruited star Paul Mescal for the new campaign that highlights the classic yet modern look of the shoe. The fashion wear monarch popped up recently with a campaign for their eyewear, In honor of the 70th anniversary of the Horsebit 1953 loafer, a key item in the history of Gucci, distinguished by the little horse bite with double rings and bars, the Italian house has released a new collection of celebratory photos featuring the Irish actor. Keeping things simple to highlight the stylish shoes and, of course, Mescal himself, the 27-year-old actor is seen wearing anything from a plain white T-shirt and black pants to a blazer and dark jeans throughout the ad. These captivating images honor this lasting aspect of Gucci's history by highlighting Paul Mescal's charisma in addition to the shoes' classic grace. The Irish actor captures the spirit of simplicity in the visuals with ease. Mescal displays the shoes in a variety of positions and poses, with the brand playing on his latest immense popularity and heartthrob status. On uni-poles, digital screens, and lampposts, the campaign soared over Dubai in the third week of November.
