Dubai Calendar brings back the sailing thrill upon UAE’s billboards, brought by the yearly event, The Dubai Sail Grand Prix, where excitement is neverending. Following their prior appearance, Dubai Calendar has brought UAE’s audience a high-speed sailing, action packed experience they don't want to miss. The new awareness campaign announcing the Dubai Sail Grand Prix is exhibited upon UAE’s digital screens, notifying the audience of its commencement date, that is from 9 & 10 December, where it will be held at Mina Rashed. The billboards host top national teams competing for a grand prize at the thrilling event, as well as honorably noting that the global championship is presented by P&O Marinas. The ads showcase a glimpse of the most thrilling water racing event, held in the city where water meets sand dunes. The billboards also mention where one may get their hands on tickets for this exhilarating event, as well as noting some of the event sponsors, including Rolex, Oracle, and more. The awareness campaign was unveiled in the third week of October.